2 Need Fulfillment & “Stroking”We begin with the fundamental concern of human existence: needs. In 1943 the American psychologist Abraham Maslow presented what has become a bedrock for human psychology; the  In Maslow’s now famous “pyramid” model, human beings seek to fulfill needs that range from the basic, “physiological,” needs for survival (breathing, food,…Read more The Games People Play on Facebook: Chapter 2. Need Fulfillment & "Stroking"
1 IntroductionThis is not a book about Facebook or the popular social networking games like FarmVille or Mafia Wars. This is a book about a powerful communications and psychology theory, called Transactional Analysis, which will use Facebook as a way of introducing and illustrating the concepts and uses of that theory.This year will mark the…Read more The Games People Play on Facebook: An Introduction to Transactional Analysis Through Social Media